Blog
Tips, strategies, and success stories to help you grow your business.
Most clients find you through Google. Here is exactly how to optimize your listing.
The first 3 minutes of an appointment determine client satisfaction. Here is the framework.
There is a fine line between staying in touch and being annoying. Here is where that line is.
Flashy is out. Understated elegance is in. Here's how the quiet luxury trend is reshaping what spa clients expect—and pay premium for.
Want to be the go-to salon in your area? Here is the 90-day marketing plan that works.
That empty chair isn't just annoying—it's bleeding money. Let's calculate exactly how much no-shows cost your business.
Brow services are booming, but which should you offer? Here's how to build a menu that matches market demand and your skill set.
Your nails are flawless. So why didn't they come back? The experience gaps that cost you repeat business.
Rent a suite and be your own boss? Or stay on the floor with steady clients? Here's the real comparison nobody gives you.
